You know why KQ is making losses, coz the guys in charge are busy promoting other airlines than there own! The chairman, Micheal Joseph ( formerly of Safcom) cannot fly with KQ. Instead, he flys with BA!!
If that is the trend, why should we expect KQ to be making a profit it the guys in charge cannot use there own airline. Its almost like leaving a willing girl to go rape another ..( Quoting Kiraitu )