To those who drink, kindly contribute

Hello talkers. I am doing a market survey for a friend who intends to start a wines and spirits shop. If you take any spirit, please comment with the brand so that I can get a rough idea of the fastest moving ones to begin with. Kindly feel free to comment with your brand of choice (what you actually buy, not what you wish to buy but hardly buy). TIA

Summit lager

Spirits please. Not beer. Thanks

Sorry, the spirits I take are illegal.

12 Likes

William lawsons,hunters,richot,bond7

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anaweka wapi? hakuna haja tuweke za kiamaiko na anataka kuweka pale next na baks :smiley:

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depends with location;
slums: changaa & busaa
low-middle income; Githurai,Mwiki,pipeline, etc: Napoleon,Legend,KC,Chrome & all spirits with funny names like @Miss Finest Wine or @DeliciousShiko
middle income: mix of kina kc,naps,chrome,jameson,richot,kibao,william lawsons etc
upper middle class- leafy suburbs: johnie walkers, amarulas, jackdaniesls and others whose names i dont know

Income yako ujue nusu ni ya wafanyikazi na @pamba na @Kirwa

8 Likes

Grants, Grouse, Johnny kadogo…on a normal day. Behavior changes upwards nkipata form poa.

I will tell you that brands also have strongholds. Like I was in UK and Orijin was selling like a hot cake.
This is one brand that has no takers pale ATC. What you will get here are in terms of brands will mislead you.

You are better of asking about prices. This is one big determinant when customers buy theur drinks.
For example: Ile @Fala 12 inapenda sana Napoleone Brandy. Saa ile imesota. Mwisho ya mwezi,mambo ni Tusket Cider.

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double black

2 Likes

Excellent. Market ni hiyo low-middle income. So far mmesema:

  • Napoleon
  • Legend
  • KC
    -???
    I need like the first 5 most popular for this market segment

[ul]
[li]Johnny Walker Black or double[/li]
[li]Chivas Regal[/li][li]Jack Daniel’s[/li][li]Remy Martin V.S.O.P[/li][/ul]

waragi

OK.please disregard my choices

Thank you, but my target market is below that. Level ya KC ivi.

just walk around the pubs in the area and observe what people are drinking…each locale has its preferred brands.

But EABL brands sell more because of their superior promotion and placement strategies

1 Like

Anataka hizo za kiamaiko. Level ya KC na legend

Flirt vodka
Teeling whiskey
Brokers Gin…

kama venye @It’s Le Scumbag amesema depends with location
though mostly makali zinauzwa na kbl na UDV ama inaitwa je

Origin pekee