Kijana ameanza big boss mentality, the vultures are circling and swelling his head

[That_Guy_Thrill]

@Young Sponsor

Whoever advised Kipchoge to sue NRG is a bloody moron. NRG was branding him for free to an urban middle-class audience that would otherwise not give a damn about some Kale athlete! This is what happens when you take advice from Donald kip Korir, an average lawyer with double chips on his shoulder who doesn’t understand the mechanics of real enterprise.

@Young Sponsor

NRG was branding him for free to an urban middle-class audience that would otherwise not give a damn about some Kale athlete

The world give a f*ck…who need the middle class audience if you got the globe…

[Mangele]

@Young Sponsor

Whoever advised Kipchoge to sue NRG is a bloody moron. NRG was branding him for free to an urban middle-class audience that would otherwise not give a damn about some Kale athlete! This is what happens when you take advice from Donald kip Korir, an average lawyer with double chips on his shoulder who doesn’t understand the mechanics of real enterprise.

You are The True bloody Moron.

Ati Urban Middle class…who tf are these in poor Kenya who never heard of Kipchoge?
radio cannot do Branding with his name for free when they make money from it. They have to pay to play.

[Jobi4]

@Mangele

You are The True bloody Moron.

Ati Urban Middle class…who tf are these in poor Kenya who never heard of Kipchoge?
radio cannot do Branding with his name for free when they make money from it. They have to pay to play.

Was wondering the same. Who’s branding who here, who’s benefitting more? YS is indeed the true bloody moron.

[bouss]

@Mindhunter

Wonderful insight, Donald kip is a stupid lawyer

If they were genuine they would have supported him before the record. Not riding on the back of his fame.

[airconditioned]

@Young Sponsor

No one, but I’m talking about branding. Branding is the reason why a middle-class yuppie buys a plain black Armani t-shirt for $100, while an ordinary chimp buys a similar unbranded t-shirt for $10. Why is that? Armani is associated with class, wealth, and luxury. So anything associated with the Armani brand is seen through those lenses. Well-managed athletes are branded and commodified. NRG were is in a way branding him while at same time riding on the waves of his latest athletic exploit, it’s mutually beneficial.

Mugaka base logic

[Young_Sponsor]

@airconditioned

Mugaka base logic

I get paid to do branding, I should know how it works you dunderhead…

[Slim_fit]

@Young Sponsor

Whoever advised Kipchoge to sue NRG is a bloody moron. NRG was branding him for free to an urban middle-class audience that would otherwise not give a damn about some Kale athlete! This is what happens when you take advice from Donald kip Korir, an average lawyer with double chips on his shoulder who doesn’t understand the mechanics of real enterprise.

And how exactly will that urban middle class help kipchoge win his next gold medal? Or even further his visions? This is not USA where what you call middle class will be flocking shops to buy audemars piguet, Rolex, and Nike air just because kipchoge has endorsed such brands. The population you are advocating for as being ‘chic’ will just like him online, then spend their little cash buying second hand unknown brands.